FEATURED WORK
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FEATURED WORK •
HBCU x The Coca-Cola Company
The task
FOSTER culture through an ongoing program
GIVE BACK to HBCU’s
GENERATE buzz about featured HBCU’s
The audience
Gen-Z.
Olympics x The Coca-Cola Company
The task
What is the role of Olympics for each Brand Platform
Building engagement beyond games time
Extend brand appeal to reach new people
Dial up relevance, youthfulness and innovation
The audience
Gen-Z and young Millennials.
Essence Festival of Culture x Coca-Cola
The task
Increase brand preference, acquisition and conversion of Smartwater alkaline and Coke Zero Sugar with Black Women.
The audience
Black Gen Z and Millennials (26-41), specifically Black Women.
Lululemon
The task
How can Lululemon become more inclusive and diverse, within their walls and the broad collective.
The audience
Young adults ages 18-34 who are actively working toward establishing balance in their lives.
Amazon Pharmacy
The task
Amazon Pharmacy empowers people to take care of their health their way, making them feel less like a patient and more like a person. Understand what empowerment means in the world of health and pharmacy.
The audience
Amazon Prime members.
Allyship & Action
The task
Inform, connect, and activate the ad industry on building a more inclusive ad industry.
The audience
Advertising professionals, CEOs/C-Suite and Brands.